Engineered for Excellence in Al Quoz, Dubai
MSL Performance is an Authorised Mercedes-Benz Service Centre and a dedicated performance tuning workshop on 10th Street, Al Quoz Industrial Area 1, Dubai. We do two things properly: we service Mercedes to the standard the manufacturer requires, and we build performance that's proven on our own dyno before the car leaves.
Our Story: 20+ Years of Industry Experience
MSL Performance brings over 20 years of automotive and performance industry experience, with that experience, heritage and international credibility now built into its Dubai operation. That work has produced a McLaren 720S half-mile world record at 211.74 mph, published by Dodson Motorsport and driven by Asad Mirza, alongside years of specialist Mercedes-AMG development. Today that same engineering operates from Al Quoz, Dubai, on cars built for this climate and these roads.
This deep experience isn't just about time served; it's about a relentless pursuit of perfection, innovation, and record-breaking results that speak for themselves.
Years of Industry Experience
To Develop a 10-Second Mercedes in the UK
Independently Verified McLaren 720S World Record
Our Customer-Orientated Philosophy
Client-First Approach
For us, our clients' satisfaction is the most important matter. We implement a customer-orientated approach that allows us to understand and satisfy the unique needs of every client and their vehicle.
Bespoke Tuning
We don't believe in one-size-fits-all solutions. We tune each vehicle to the best of our ability, creating custom maps and performance packages tailored to your specific goals and driving style.
Quality & Trust
MSL promise to bring you the highest quality of service and maintenance programs for your car. You are assured that we know what we are doing, and we stand by the quality of our work.
MSL Performance Records
These records underscore MSL Performance's commitment to pushing high-performance vehicles to their mechanical and engineering limits. Specializing in tuning and enhancing speed, acceleration, and overall power.
Standing 1/2 Mile
McLaren World Record
Event
Race Wars UK
Vehicle
McLaren 720S with a custom-built engine by MSL Performance.
Achievement
The McLaren 720S reached an astonishing 211.74 mph in the standing half-mile.
Significance
This performance set a new world record for McLaren vehicles in the half-mile category, showcasing MSL Performance's tuning expertise.